Wednesday, August 31, 2016

SearchCap: Google real time carousel, In Apps search & AdWords sitelinks

 
 
Featured story
 
Google introduces the 'search live coverage carousel' for real-time indexing & search results
 
Aug 31, 2016 by Barry Schwartz
Is this the real time Google indexing API? Google is now piloting the search live coverage carousel which is powered by AMP and Atom.
 
From Search Engine Land

Getting started with webinars
Aug 31, 2016 by Digital Marketing Depot

Learn how to plan, promote and produce an effective webinar.


Local citations are dead; long live local citations!
Aug 31, 2016 by Andrew Shotland

Local citations are often thought to be the bread and butter of local SEO, but are we placing too much importance on them? Columnist Andrew Shotland discusses the results of a study which suggests we might be.


Why it's time to re-evaluate your AdWords account structure
Aug 31, 2016 by Frederick Vallaeys

Many changes and new features have rolled out recently in AdWords, and columnist Frederick Vallaeys believes this is the perfect opportunity to review your account structure.


Account-level sitelink extensions coming to AdWords
Aug 31, 2016 by Ginny Marvin

The new feature is currently rolling out.


Google's mobile-friendly label has now been removed from the search results
Aug 31, 2016 by Barry Schwartz

Google officially says goodbye to their mobile-friendly label this morning. The mobile-friendly label no longer shows up in the search results.


Billions served: PC search is down but query volume is way up for Google
Aug 31, 2016 by Greg Sterling

Mobile searches now constitute between 50% and 60% of queries in the US market.

 
From Marketing Land

Everything you need to know about predictive marketing analytics platforms
Aug 31, 2016 by Digital Marketing Depot

Considering a B2B predictive marketing analytics tool? Download this report.


Ibotta launches 'first app-to-app affiliate program'
Aug 31, 2016 by Barry Levine

Moving beyond its previous playing field, the mobile shopping app is announcing customer cashback rewards for making purchases in other apps.


Search competitor analysis: backlinks, keywords and pages
Aug 31, 2016 by Andrew Dennis

Columnist Andrew Dennis walks through his competitor analysis process to show how you can inform your organic search efforts by unearthing competitor strategies.


WooCommerce adds AdRoll integration
Aug 31, 2016 by Barry Levine

Automattic's popular e-commerce plugin for WordPress now offers a new ad/email retargeting option.


A CMO's View: Conservation International's influencer marketing gives nature a familiar voice
Aug 31, 2016 by Amy Gesenhues

CMO Meg Goldthwaite shares how her brand builds meaningful relationships with the likes of Harrison Ford, Ed Norton and Reese Witherspoon.


Moving your SEO program beyond discovery
Aug 31, 2016 by Casie Gillette

As search engine optimization (SEO) professionals, we want to help new customers discover our clients' businesses -- but columnist Casie Gillette reminds us that being there for the customer after they've already discovered us is just as important.


With pinch-to-zoom, Instagram takes a step towards fixing its photo, video size problem
Aug 31, 2016 by Tim Peterson

Instagram's pinch-to-zoom feature lets people take a closer look at photos and videos, but it requires them to keep their fingers on the screen to do so.


Five free Chrome extensions for SEO practitioners
Aug 31, 2016 by Brian Harnish

Columnist Brian Harnish details 5 free Chrome extensions he uses on a regular basis, for SEO tasks ranging from screenshots to checking links to content analysis.


From the Editor's Desk: Blab is dead; long live our new podcast!
Aug 31, 2016 by Matt McGee

In this month's column, Editor-In-Chief Matt McGee talks about why we're changing our weekly video show to an audio-only podcast.


Pinterest will target ads to people who click on, save brand-related pins
Aug 31, 2016 by Tim Peterson

Pinterest wants brands to feel like they already have an audience to advertise to on its platform, so it's creating one from brand-related pins.


The future of email marketing is already here
Aug 31, 2016 by Len Shneyder

The landscape of email marketing is about to change dramatically, even if we don't realize it yet. Columnist Len Shneyder points us down the path ahead.


How to overcome the hardest parts of curating content for thought leadership
Aug 31, 2016 by Tamar Weinberg

Curating isn't all smooth sailing. Columnist Tamar Weinberg takes a look at how you can curate successfully to become an influencer and strengthen your personal brand.


MarTech Today: All-you-can-eat data deals, Google's enterprise-level tag management & more
Aug 31, 2016 by Barry Levine

Here's our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web.

Search News From Around The Web
 
Industry
 
Actionable Recommendations With Aleyda Solis, koozai.com
 
Local & Maps
 
Google Issues Warning to Follow the GMB Guidelines, Imprezzio Marketing
 
Sheep View: Where there's a wool, there's a way, Google Lat Long
 
Searching
 
Siri Takes Charge of Your Apps in iOS 10, Wall Street Journal
 
SEO
 
6 Ways to Make Your Content More Authoritative for SEO, Search Engine Guide
 
Google Structured Data Tool Now Supports Schema.org v3.1, Search Engine Roundtable
 
Top 5 Simple, Often Ignored Factors that Can Tremendously Impact Your SEO, semrush.com
 
SEM / Paid Search
 
10 Local Paid Media Marketing Ideas, State of Digital
 
5 Feelings You Need To Stop Letting Impact PPC Management, PPC Hero
 
PPC Case Study: How We Cut AdWords Costs by 67% With a Simple Tweak, semrush.com
 
Learn actionable and measurable SEO & SEM tactics at Search Engine Land's SMX East, Sept. 27-29 in NYC

Be a part of the biggest search marketing conference in the East Coast: Search Marketing Expo - SMX East. The agenda is packed with 50+ sessions featuring proven tactics and best practices in search advertising, SEO, local and mobile search, social media marketing and more!

 

Connect with us on:

Get the Search Engine Land App:

Like what you see? Check out Search Engine Land's other email newsletters here.
News | SEO | SEM | Local | Retail | Social
 
This email was sent to business.solutions.ve@gmail.com. Click here to unsubscribe or manage your subscriptions.
 
This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 279 Newtown Tpke. Redding, CT 06896 USA
 
 
 
 

No comments:

Post a Comment