SearchCap: AMP live in Google, Bing partners with CBS & EU copyright

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Act now: your chance to learn actionable SEO and SEM tactics ends soon. SMX East is next week!   Sep 20, 2016 by Search Engine Land SMX East is just days away, don't miss out!

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Turn your online searches into in-store sales Sep 20, 2016 by Digital Marketing Depot 93% of retail sales are still completed offline, but the decision starts online with local search.

MarTech Europe preview: here's what to expect in 6 weeks Sep 20, 2016 by Scott Brinker Vendor-agnostic insights, case studies, and strategies from leading brands. Register for MarTech Europe today before rates increase!

Bing partners with CBS Interactive in syndication deal Sep 20, 2016 by Ginny Marvin The deal is aimed at boosting mobile search volume and share for the Bing network.

AMP — Accelerated Mobile Pages — begin global rollout in Google mobile search results Sep 20, 2016 by Greg Sterling Google reiterated that the move does not include a rankings change.

The junior data scientist's guide to AdWords search campaign structure: how to mine hidden gems for huge wins Sep 20, 2016 by Todd Saunders In this helpful how-to, columnist Todd Saunders explains how to structure your AdWords account so as to glean useful insights about your target audience.

What Netflix can teach us about long-tail keyword research  Sep 20, 2016 by Ryan Shelley Columnist Ryan Shelley believes that good long-tail keyword targeting is all about knowing your audience -- something Netflix excels at.

From Marketing Land

MarTech Europe preview: here's what to expect in 6 weeks Sep 20, 2016 by Scott Brinker Vendor-agnostic insights, case studies, and strategies from leading brands. Register for MarTech Europe today before rates increase!

Drive PLA profits with keyword segmentation Sep 20, 2016 by Digital Marketing Depot Learn how you can incorporate query segmentation into your PLA channel yourself.

Videology joins Screenvision to make movie theater ads more targeted Sep 20, 2016 by Barry Levine The alliance offers a new layer of audience data and allows advertisers to buy online, TV and movie theater inventory via one platform.

Can an ad-free, subscription-based social network exist? Sep 20, 2016 by Patrick Armitage Maybe the idea of an ad-free social media platform isn't pie in the sky. Columnist Patrick Armitage believes customers would be willing to pay for a better online experience.

What is Google Data Studio and how can you use it? Sep 20, 2016 by Sherry Bonelli Currently in beta, Google Data Studio allows you to create branded reports with data visualizations to share with your clients. Columnist Sherry Bonelli explains the benefits and how to try it out.

Loyalty a key tool to drive retailer app adoption, says Belly Sep 20, 2016 by Greg Sterling Company launching new cloud-based enterprise loyalty platform for retailers.

Facebook's new retail ads show in-store product availability, can be aimed at likely visitors Sep 20, 2016 by Tim Peterson Facebook's new Dynamic Ad for Retail highlights available inventory at nearby stores and can be targeted to people most likely to visit.

Go for the gold: Mastering cross-device marketing Sep 20, 2016 by Mike Sands How do you win big in digital marketing? Columnist Mike Sands says it's all about knowing your customer across devices.

Google's acquisition of Urban Engines points to 'The Internet of Moving Things' Sep 20, 2016 by Barry Levine The two-year-old startup is attempting to add time to space data, creating a dynamic predictive engine that is more SimCity than Google Maps.

Selling your agency, a how-to guide, Part 2: Why do agencies get acquired? Sep 20, 2016 by David Rodnitzky In part 2 of a series on how to sell your agency, columnist David Rodnitzky discusses why some agencies get snapped up and others are passed over.

MarTech Today: Salesforce's Einstein, chatbot authoring tools & top SEO platforms Sep 20, 2016 by Barry Levine Here's our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web.

Act now: your chance to learn actionable SEO and SEM tactics ends soon. SMX East is next week! Sep 20, 2016 by Marketing Land SMX East is just days away, don't miss out!

Search News From Around The Web

Local & Maps

Always know which way you're headed with this Google Maps update, Google Lat Long

Malaysia and Tunisia get 3D, Google Earth Blog

The 280-Year-Old Algorithm Inside Google Trips, Google Research Blog

Searching

Appearing in the Google Answer Box, KoMarketing

Baidu copies Google AMP and launches MIP (Mobile Instant Pages), notprovided.eu

What you love about Google Search — now for Drive, Official Google for Work Blog

SEO

Google's Interstitials Mobile Penalty May Impact Popups On Scroll, Search Engine Roundtable

How to noindex a post in WordPress using Yoast SEO, Yoast

Huge Traffic Surges From Google AMP Since Thursday, Search Engine Roundtable

Should You Implement That New Google Feature?, Moz

SEM / Paid Search

How SEMrush Increased Revenue by 94% from Non-branded PPC Campaigns, semrush.com

Why Your PPC Account Isn't Living Up To Its Potential, PPC Hero

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