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Google says Penguin recoveries have started to roll out now   Sep 28, 2016 by Barry Schwartz Have you been waiting two or more years to recover from your Penguin penalty? Google said the recoveries are starting now.

Forrester study: How marketing analytics can boost the bottom line Sep 28, 2016 by Digital Marketing Depot Why marketing measurement has never been more important.

Google Penguin doesn't penalize for bad links – or does it? Sep 28, 2016 by Barry Schwartz You technically no longer need to use the disavow file to help fix your Google Penguin issues - here is why.

The four pillars of the future of SEO Sep 28, 2016 by Pratik Dholakiya What does the future of search engine optimization have in store for us? Columnist Pratik Dholakiya looks at recent trends to explain the direction our industry is headed in.

Bing's latest search features include a look at the stars, molecule models & virtual Rubik's Cube Sep 28, 2016 by Amy Gesenhues Bing has rolled out new educational-themed search results aimed at helping students and teachers.

Google: AMP will override app deep links for the foreseeable future Sep 28, 2016 by Barry Schwartz Even if your user downloads your app, which has app indexing deployed, Google will show them the AMP page over your app page.

Google AMP breaks the desktop search results Sep 27, 2016 by Barry Schwartz Looks like a bug with Google's desktop search results were caused by accelerated mobile pages showing up in the desktop results.

Content and SEO: Building linkable content Sep 27, 2016 by Andrew Dennis What makes content link-worthy? Columnist Andrew Dennis discusses the qualities that make content easy to promote and share.

Case study: JavaScript blocking Google's view of hreflang Sep 26, 2016 by Sam Gipson Contributor Sam Gipson troubleshoots issues with a client's hreflang implementation, testing to see if JavaScript elements might interfere with Google recognizing these tags.

Google adds new schema named "Science Datasets" for marking up scientific or government data Sep 26, 2016 by Barry Schwartz A new Google pilot program now allows publishers to describe CSV and other tabular datasets for scientific and government data.

Google updates Penguin, says it now runs in real time within the core search algorithm Sep 23, 2016 by Barry Schwartz The latest announced release, Penguin 4.0, will also be the last, given its new real-time nature.

6 reasons why SEO fails, and how you can succeed at it Sep 22, 2016 by Trond Lyngbø Columnist Trond Lyngbø believes that SEO can be a powerful addition to your marketing mix, but its success will depend on how intelligently you invest in it.

9 tools to help you succeed with Google SERP features Sep 22, 2016 by Jordan Kasteler Columnist Jordan Kasteler notes that strong search performance requires more than just ranking well in organic results. The tools listed here can enhance your existing listings and help you to appear in other places on the search results pages.

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