Tuesday, October 25, 2016

This Week In Local Search

 
 
Featured story
 
Is your location data being held hostage?
 
Oct 21, 2016 by Adam Dorfman
Columnist Adam Dorfman makes the case for using the power of data amplifiers to ensure your business location data is correct and consistent across the web.
 
 
How to dominate local SEO: more challenging in an evolving local search environment
Oct 21, 2016 by Sherry Bonelli
Columnist Sherry Bonelli explains how recent changes to the local search landscape point to an ever-changing discipline that requires increasingly complex strategies.
 
Foursquare automotive data shows value of location-based customer insights
Oct 19, 2016 by Greg Sterling
Brands and marketers make lots of assumptions about their customers, about who they are, about the distance they'll travel to buy the product or service and so on. These assumptions are often based on perceptions, hearsay, anecdotal information or survey data.
 
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