SearchCap: Google AMP, Bing top searches & ranking factors

Featured story

How Google may be slowing down AMP by not using direct links to publishers   Dec 13, 2016 by Danny Sullivan What's in a name? When it comes to AMP, a URL that's not the publisher's may not smell as sweet.

From Search Engine Land

Searchmetrics Google ranking factors study says content gaining while links losing in importance Dec 13, 2016 by Barry Schwartz Google search ranking factors study is now out, it measured the top 20 search results for 10,000 keywords on Google.com.

Bing's top searches in 2016: Lady Gaga, iPhone 7 & video gamer DanTDM take top spots Dec 13, 2016 by Amy Gesenhues While Bing ranked multiple topics -- everything from top searched celebrities to tech trends -- it didn't share its most popular search term for the year.

What we've learned about SEO in 2016 Dec 13, 2016 by Ryan Shelley Columnist Ryan Shelley recounts some of the biggest SEO developments of the year and makes some predictions for 2017.

Edit Expanded Text Ads in Bing Ads apps Dec 13, 2016 by Ginny Marvin Advertisers can now make changes to ETAs from their phones.

How and why the SEO tools industry should develop technical standards Dec 13, 2016 by Michael King Could SEO benefit from a collaborative effort to establish industry standards for SEO software? Contributor Michael King discusses the value this would have -- as well as the challenges it would present.

Moz Local gains Yelp listing management capabilities, first third-party tool to do so Dec 13, 2016 by Greg Sterling Brands and SMBs will be able to claim and manage data and content for all of their Yelp listings through Moz Local.

From Marketing Land

Amazon's December email campaigns outperform competitors, earning nearly 20% read rate Dec 13, 2016 by Amy Gesenhues Tracking retailer email efforts for the first ten days December, eDataSource says Amazon has sent 56% more campaigns than it did last year.

Video Marketing 2017: What You Need to Know Dec 13, 2016 by Digital Marketing Depot Live Webcast: Tuesday, December 20, 2016 -- 1:00 PM ET (10:00 AM PT)

How Google may be slowing down AMP by not using direct links to publishers Dec 13, 2016 by Danny Sullivan What's in a name? A URL that's not the publisher's may not smell as sweet, when it comes to AMP.

How to drive mobile purchases this holiday season Dec 13, 2016 by Stefan Benndorf The holiday shopping season is already underway, but luckily for marketers, Stefan Benndorf offers some do's and don'ts to help drive mobile consumers down the purchasing funnel quickly.

MarTech Landscape: What are those DAM systems? Dec 13, 2016 by Barry Levine They're not being cursed; they're being used to manage zillions of photos, videos, graphics, and other files.

IAB begins to address messaging segment with report, standards development Dec 13, 2016 by Greg Sterling Trade body formally enters the messaging fray with new working group and a promise of future guidance.

Selling your agency, Part 5: The transition Dec 13, 2016 by David Rodnitzky Once your acquisition is signed, what's next? In Part 5 of a series, columnist David Rodnitzky discusses how and when to tell your team and clients, how to maintain your culture and how to work with your new owner.

FAQ: Everything Facebook has admitted about its measurement errors Dec 13, 2016 by Tim Peterson We've made a list because Facebook has had to check its math more than twice.

Search News From Around The Web

Industry

Forget AT&T. The Real Monopolies Are Google and Facebook., New York Times

Google has reportedly stopped developing its own self-driving car, TechCrunch

Google's Head of Diversity Is Stepping Down, Inc.com

Local & Maps

Google My Business Really, Really, Really Wants Your Photos – Will They Really Send You More Website Visits?, Mike Blumenthal

Expedited Google My Business Verification Until Thursday, Search Engine Roundtable

Google Earth API /plugin finally coming to an end, Google Earth Blog

Introducing Yelp Data Management and Claiming through Moz Local, Moz

Searching

Learning about the ho-ho-holidays with Google, blog.google

Bing Begins Including Facebook Posts in Business Knowledge Panels, Search Engine Journal

Google Won't Alter the Holocaust-Denying Results For 'Did the Holocaust Happen', Gizmodo

SEO

Google Says Only Site Owner Can See If They Have A Penalty; Not Third-Party Tools, Search Engine Roundtable

How to Defeat 7 Common Problems for .edu Sites with A+ Content, Moz

How To Structure Your Blog Content For Great Rankings, ProBlogger

SEO Trends 2017: 42 Experts on the Future of SEO, Search Engine Journal

The Relationship Between Marketing Automation and SEO, Search Engine Guide

Yoast SEO 4.0: lightning fast internal linking, Yoast

SEM / Paid Search

Guide to Google's New Click-to-Text Extensions, 3Q Digital

Video campaign management gets easier with AdWords Scripts, Inside AdWords

Search Marketing

Updated release schedule for AdWords API, Google Ads Developer Blog

Search Engine Land's SMX West is back: March 21-23, 2017 SMX is your one stop shop for tactics in SEO, SEM, mobile, social and more! Join us at SMX West, THE search marketing conference to feed your obsession with SEO and SEM. Registration is now open, secure your seat today for 3 days of tactics proven to accelerate your search marketing efforts. Join us today!

Connect with us on: Get the Search Engine Land App:

Like what you see? Check out Search Engine Land's other email newsletters here. News | SEO | SEM | Local | Retail | Social   This email was sent to business.solutions.ve@gmail.com. Click here to unsubscribe or manage your subscriptions.   This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 279 Newtown Tpke. Redding, CT 06896 USA   Events | Advertise | Contact Us